Daily lesson 9 – Attention span

Winchester, UK – 8:30pm

I was researching for some copy I was writing today and found out something pretty freakin scary.

Our attention span is degenerating. 

In 2000 it was 12 seconds. Nowadays it’s more like 8 seconds. And it’s decreasing by 88% every year.

If this is not a sign to get off our smartphones whenever possible and just be out there in the world for a change, I don’t know what is.

Good thing I’m attending a 5-hour Vipassana group meditation session and doing some surfing this weekend.